Feature
Recent years have seen a growing diversification in the needs and interests of consumers in terms of their health and well-being. To meet these changes, the food industry is developing many kinds of new products. The adoption of green and convenient materials that meet environmental requirements will also assume greater importance. The Mitsubishi Group are addressing the full spectrum of such issues and are starting to offer customers fresh solutions to the demands of our changing times.
Lawson
Dedicated Small-Portion Ready-Made Food Counters for Post-COVID-19
Since the spread of COVID-19, there has been a growing need for ready-to-eat meals, as people tire of cooking at home and the government urges people to stay home. A recent survey by Lawson reveals that as food tastes become more personalized, even within families and especially for women, there is a growing preference for favorite foods sold in small portions. Responding to this, Lawson has launched the “Local Specialty Deli” series of 11 new small-portion meals, most featuring colorful salads. The company has also added five new small-portion items to its fried food series. Colorfully bedecked counters selling only these small-portion foods have been installed in stores, making for an easy-choice and fun shopping experience.
calamari with mentaiko salad.
Part of the small-portion “Local Specialty Deli” series.
Hassle-free and tasty convenience.
(0.8MB)